Freelance high-tech marketing copywriter

20 years experience
MBA in marketing

Kate Waddell

Specializing in high-tech B2B marketing

You need a copywriter who is...

Experienced
I have an MBA and twenty years of experience crafting B2B marketing communications. I understand technology, keep up with the latest IT trends, and can turn engineer-speak into persuasive C-level content.

Specialized
I focus on high-tech marketing communications. I've written about AI, quantum computing, HPC, hybrid and multicloud environments, edge computing, and more.

Professional
You can feel confident putting me on a kick-off call with your clients or SMEs. I speak the language of business, keep regular office hours, and take deadlines seriously.

Services

Briefs, brochures, case studies
eBooks, white papers, guides
Demand-gen channel campaigns
Video scripts
Blogs and paid articles
Social media
Sales enablement

Kate is a content and copy pro who is truly a pleasure to work with. She asks the right questions and does not need micro-managing to get the job done. Additionally, she delivered everything on time, on topic, on budget…I’d highly recommend Kate to anyone who is looking for a copywriter or for content development.”

Nancy Matthews, Online Legal Marketing (OLM)

“I feel quite fortunate to have Kate as a part of my team. Being a great writer (and Kate certainly is!) is simply not enough. I need someone who can interact with all of my clients and project managers. I need a writer that can lead interviews, jump into discussions and sift through piles of information. Someone who delivers on time, all the time—even while juggling half a dozen pieces with us. Kate is that person.”

Vicki Gutierrez Sakakeeny, MarketReach

When my clients change jobs, they take me with them. Here's why.

Kate has the unique ability to take the mad ramblings of a group of ADD engineers and turn it into a clear message for technical and nontechnical staff.”

Michael Healey, Yeoman Technologies

“Kate has a knack for transforming technically verbose copy into a clear and concise message that resonates well on the web. She’s results driven and is a pleasure to work with. I highly recommend Kate.”

- Luis Fernades, Harte Hanks

Sample work

Executive guide: Quantum Computing
White paper: AI Empowers Innovative Banks
Infographic: Advance Sustainability with Innovative Power and Cooling
Blog: Draw down MACC with HPE GreenLake
eBook: Unleash AI with HPE
Infographic: Innovation and Modernization for Banking Using the Transformative Power of AI
Case study: How a Boutique Litigation Firm Optimizes Productivity with CoCounsel
Video script: Data Lakehouse
Sponsored article: Urban Mobility Transformation Enhances the “Fast” but Removes the “Furious”

What can I do for you?